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Boost hotel and restaurant success with data-driven social media analytics. Social Media Analytics for Hotels and Restaurants. 1. Set Clear Objectives Begin by defining measurable goals—whether it’s increasing brand awareness, driving direct bookings, or improving customer engagement. Tailoring analytics to these goals ensures focused insights and actionable strategies. 2. Track the Right Metrics Focus on […]

From AI-driven personalization to sustainable practices in hospitality marketing, leisure travel, and wellness-focused experiences, get an industry roundup of 2024 trends. Top Hospitality Marketing Trends to Watch in 2024 1. AI and Automation Artificial intelligence is transforming how guests are treated, with services like automated concierge systems and room settings tailored to previous stays. Automation is also increasing

Discover 10 proven digital marketing strategies for hotels and resorts in 2024. Boost bookings, enhance guest experiences, and stay ahead with expert tips tailored for the hospitality industry. 10 Proven Digital Marketing Strategies for Hotels. 1. Leverage Local SEO for Maximum Visibility Local SEO is vital for hotels aiming to attract nearby travelers or those

In today’s fast-paced, digital-first world, the hospitality industry is undergoing a significant transformation. Gone are the days when a well-designed property and excellent service were enough to attract and retain customers. With travelers increasingly turning to online platforms to research, book, and review their experiences, hotels, restaurants, and other hospitality businesses need to adapt to